Understanding Renters in 2025
What do your tenants really understand about the UK rental process?
We asked more than 1,700 private tenants, including working professionals and students, both international and domestic, what they really know about renting privately.
And, whilst many believed they were financially literate, much of the data suggests otherwise.
We asked more than 1,700 private tenants, including working professionals and students, both international and domestic, what they really know about renting privately.
And, whilst many believed they were financially literate, much of the data suggests otherwise.

In this downloadable report you will find:
- What tenants understand about the Renters’ Rights Bill
- Knowledge gaps within the rental property process
- A focus on the student housing sector including rental preferences
- What tenants know about
- Deposits
- Finding a property
- Paying rent and bills
- Ending a tenancy agreement
- Top tips to ensure a smooth tenant relationship

Just 47%
of students know how to set up utilities contracts.
69%
of those in shared households don’t know what will happen if a housemate doesn’t pay rent.
75%
of renters don’t understand how the Renters’ Rights Bill may impact them.
33%
of renters don’t understand the end of tenancy inspection process.
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Why choose Housing Hand?
As the UK’s largest rent guarantor service, we’ve supported over 100,000 students and professionals from all around the world. With more than 4,000 trusted partners, we’ve guaranteed over £1 billion in rent helping people settle into homes they love.
Here’s why we’re their first choice:
Learn more about renting in the UK
Whether you're looking to move, already renting, helping someone else or providing accommodation, we've got something for you.
Ready to move into your dream property?
Start your application today, and get a guarantor from as little as £36 a month.


